Museum development
Strengthen collections care, research, exhibitions and the role of Marlborough Museum.
Our plan 2026–2028
Our plan for 2026–2028.
A practical direction for conservation, visitors, participation, income, governance and organisational capability.
Four strategic themes
The plan should translate into named actions, measures, owners and review dates.
Visitor experience
Improve practical planning, interpretation, accessibility, learning and reasons to return.
Fundraising & sustainability
Grow unrestricted income, Friends, partnerships and reliable operating support.
Governance & capability
Develop people, systems, risk management, evidence and organisational resilience.
Accountability
From priorities to delivery
The Trust should publish a concise annual progress update showing what changed, what was delayed, key measures, financial context and the next decisions. Material claims should link to an approved source and be assigned a review date.
The £30,000 Heritage Fund development award provides an opportunity to test and refine parts of this plan, but the Trust will continue to need visitor, supporter and partner income.
Delivery framework
Commitments, owners and review points.
This public summary is reviewed quarterly and reported annually. Formal decisions remain subject to trustee approval and published records.
Establish the baseline
Owner: Trustees and staff leads.
Confirm measures for collections care, visitor experience, access, income and organisational risk.
Test and improve
Owner: Museum, visitor and fundraising leads.
Use evidence from visitors, volunteers, partners and financial reporting to refine delivery.
Report and renew
Owner: Board of Trustees.
Publish an end-of-period review and agree the next strategic cycle.
Download the public plan summary
A print-ready PDF records the themes, delivery framework and review rhythm shown on this page.
